Freshtime raises £15,000 for the Ally Cadence Trust

 

Staff at Freshtime UK, based in Boston, Lincolnshire, raised funds throughout 2014 for the Ally Cadence Trust by staging events such as a climb up Mount Snowdon, a dress-down day, a golf day and a Christmas jumper day.

Freshtime managing director Mark Newton said the company was very pleased to have been involved with the charity, which was set up by Emma and Karl Humphries in 2009 in memory of their daughter Ally who died aged six months after being diagnosed with the neuromuscular condition.

Mark said: "The fundraising team has been really committed and the money raised has all been down to the staff's efforts.

"Emma and Karl's involvement with the fundraising has made a massive difference as the team could really tell how passionate they are. Their commitment to supporting families is phenomenal and their story is very moving - hearing it made us want to do as much as we could."

Last year the trust was able to support 20 families across the UK who have been affected by SMA and Emma said thanks to Freshtime's support the charity has been able to purchase sensory toys such as fibre-optic lights to hand out to children in hospital.

Emma, from Walcott, near Sleaford, said: "We're in a much better financial position than we were thanks to Freshtime's donations and we're so happy to have been able to buy fibre-optic lights for the children - they love them.

"We've been able to purchase better-quality equipment to improve the lives of children with SMA, as well as their families."

Freshtime's final donation to the Ally Cadence Trust was a cheque for £1,252.27.